Vietnam – Economics on the Air – together with ILO

Improve Your Business 2000-2003

The skills developed in the Live-broadcasting project were taken to a new level by using interactive radio for educational purposes.

The idea behind the collaboration was to introduce interactive educational radio to promote practical skills in the running of a small business.

This was a way to stimulate economic development by boosting a diversified private business sector in Vietnam, and it was supported and financed by the International Labour Organisation, ILO.

A template for a twelve part series for radio was produced together with a training manual for the radio staff.

The series was broadcast in five provinces to study groups consisting of members active in private business and was aslo open for listener interaction by phone-ins.

The project was conducted together with the Vietnamese Chamber of Commerce.